When it comes to recruiting veterans, your strongest resource may already be on your payroll. Veterans themselves are often your most effective recruiters because they understand the military experience firsthand and can bridge the gap between civilian employers and transitioning service members.
Why Veterans Are Effective Champions
Credibility: Simple. Candidates trust insights from someone who has “been there.”
Skills Translation: Veteran employees can explain how military experience maps to civilian roles.
Culture Integration: Veterans who thrive in your organization can mentor newcomers, creating a supportive environment that improves retention.
How to Activate Veteran Champions
Formalize Ambassadorships: Establish mentorship programs where veterans guide new hires through onboarding and career development.
Empower Storytelling: Encourage veterans to share their experiences through videos, blogs, or internal communications.
Leverage Networks: Veteran champions can connect with military communities, associations, and professional groups to attract top talent.
The Impact:
Organizations that embrace internal veteran champions see higher engagement, faster onboarding, and stronger retention. They also demonstrate authenticity to the broader military community by showing that veteran hiring isn’t just a policy, it’s part of their culture.
Your greatest recruiting asset may already be on your team. Discover Military Friendly Membership and Start Scaling Your Veteran Programs.
